{"id":7437379,"date":"2023-06-16T00:05:00","date_gmt":"2023-06-16T00:05:00","guid":{"rendered":"https:\/\/yp.vn\/?p=7437379"},"modified":"2023-06-13T14:21:03","modified_gmt":"2023-06-13T07:21:03","slug":"nganh-det-may-phu-lieu-tim-cach-vuot-kho-de-phu-hop-xu-huong-tieu-dung","status":"publish","type":"post","link":"https:\/\/yp.vn\/nganh-det-may-phu-lieu-tim-cach-vuot-kho-de-phu-hop-xu-huong-tieu-dung\/","title":{"rendered":"Ng\u00e0nh d\u1ec7t may ph\u1ee5 li\u1ec7u t\u00ecm c\u00e1ch v\u01b0\u1ee3t kh\u00f3 \u0111\u1ec3 ph\u00f9 h\u1ee3p xu h\u01b0\u1edbng ti\u00eau d\u00f9ng"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">N\u0103m 2023, ng\u00e0nh d\u1ec7t may k\u1ef3 v\u1ecdng xu\u1ea5t kh\u1ea9u c\u00f3 th\u1ec3 thu v\u1ec1 48 t\u1ef7 USD. Tuy nhi\u00ean, m\u1ee5c ti\u00eau n\u00e0y \u0111ang g\u1eb7p nhi\u1ec1u th\u00e1ch th\u1ee9c, do t\u00ecnh h\u00ecnh kinh t\u1ebf th\u1ebf gi\u1edbi v\u1eabn b\u1ea5t \u1ed5n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trong b\u1ed1i c\u1ea3nh kh\u00f3 kh\u0103n, ng\u00e0nh <strong><a href=\"https:\/\/yp.vn\/nganh-nghe\/may-mac-va-phu-lieu-104\/may-mac-phu-lieu-594\/\">d\u1ec7t may ph\u1ee5 li\u1ec7u<\/a><\/strong> v\u1eeba n\u1ed7 l\u1ef1c \u0111\u1ec3 t\u00ecm ki\u1ebfm th\u00eam \u0111\u01a1n h\u00e0ng m\u1edbi, \u0111\u1ed3ng th\u1eddi doanh nghi\u1ec7p (DN) c\u0169ng bu\u1ed9c ph\u1ea3i c\u1ea3i t\u1ed5 l\u1ea1i s\u1ea3n xu\u1ea5t theo xu h\u01b0\u1edbng ti\u00eau d\u00f9ng to\u00e0n c\u1ea7u.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>T\u1ed3n kho c\u1ee7a c\u00e1c nh\u00e3n h\u00e0ng l\u1edbn \u1edf m\u1ee9c cao<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Theo \u0111\u00e1nh gi\u00e1 c\u1ee7a T\u1eadp \u0111o\u00e0n d\u1ec7t may Vi\u1ec7t Nam (Vinatex), ng\u00e0nh d\u1ec7t may Vi\u1ec7t Nam ch\u1ee7 y\u1ebfu l\u00e0 xu\u1ea5t kh\u1ea9u n\u00ean b\u1ecb \u1ea3nh h\u01b0\u1edfng l\u1edbn b\u1edfi t\u1ed5ng c\u1ea7u c\u1ee7a th\u1ebf gi\u1edbi. Do kh\u00f3 kh\u0103n chung, ng\u01b0\u1eddi d\u00e2n th\u1eaft ch\u1eb7t chi ti\u00eau, gi\u1ea3m s\u1ee9c mua \u0111\u1ed1i v\u1edbi c\u00e1c m\u1eb7t h\u00e0ng kh\u00f4ng thi\u1ebft y\u1ebfu, trong \u0111\u00f3 c\u00f3 d\u1ec7t may.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/alibu.com.vn\/wp-content\/uploads\/2020\/10\/thuat-ngu-chuyen-nganh-may-mac.jpg\" alt=\"100+ Thu\u1eadt Ng\u1eef Chuy\u00ean Ng\u00e0nh May M\u1eb7c Ph\u1ed5 Bi\u1ebfn\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Nh\u1eefng v\u1ea5n \u0111\u1ec1 \u0111\u00f3 d\u1eabn \u0111\u1ebfn t\u1ed3n kho c\u1ee7a c\u00e1c nh\u00e3n h\u00e0ng l\u1edbn c\u1ee7a c\u00e1c t\u1eadp \u0111o\u00e0n th\u1eddi trang th\u1ebf gi\u1edbi v\u1eabn \u1edf m\u1ee9c cao. Doanh thu t\u0103ng nh\u1eb9 nh\u01b0ng l\u1ee3i nhu\u1eadn gi\u1ea3m s\u00e2u. T\u1ed3n kho c\u1ee7a Nike \u0111\u1ebfn h\u1ebft qu\u00fd I-2023 t\u0103ng 16% so v\u1edbi c\u00f9ng k\u1ef3, doanh thu thu\u1ea7n t\u0103ng 14% nh\u01b0ng l\u1ee3i nhu\u1eadn r\u00f2ng gi\u1ea3m 11% so v\u1edbi c\u00f9ng k\u1ef3. Adidas t\u00ednh \u0111\u1ebfn h\u1ebft th\u00e1ng 12-2022, t\u1ed3n kho t\u0103ng 49%, l\u1ee3i nhu\u1eadn r\u00f2ng n\u0103m 2022 gi\u1ea3m 83% so v\u1edbi n\u0103m 2021. Inditex t\u1ed3n kho t\u0103ng 4,9% t\u00ednh \u0111\u1ebfn h\u1ebft th\u00e1ng 1-2023. Hanes t\u1ed3n kho n\u0103m 2022 t\u0103ng 24,9% so v\u1edbi n\u0103m ngo\u00e1i&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Theo \u00f4ng V\u01b0\u01a1ng \u0110\u1ee9c Anh, Ch\u00e1nh v\u0103n ph\u00f2ng H\u0110QT T\u1eadp \u0111o\u00e0n d\u1ec7t may Vi\u1ec7t Nam (Vinatex), l\u1ea1m ph\u00e1t t\u1ea1i H\u00f2a K\u1ef3 v\u00e0 EU, 2 th\u1ecb tr\u01b0\u1eddng l\u1edbn c\u1ee7a h\u00e0ng <strong><a href=\"https:\/\/yp.vn\/nganh-nghe\/may-mac-va-phu-lieu-104\/may-mac-phu-lieu-594\/\">d\u1ec7t may ph\u1ee5 li\u1ec7u<\/a><\/strong> t\u0103ng l\u00ean ng\u01b0\u1ee1ng cao trong v\u00f2ng 40 n\u0103m qua, \u0111\u00e2y l\u00e0 c\u01a1n gi\u00f3 ng\u01b0\u1ee3c b\u1ea5t l\u1ee3i \u0111\u1ed1i v\u1edbi ng\u00e0nh. Th\u1ef1c t\u1ebf, hi\u1ec7n t\u1ea1i gi\u00e1 gia c\u00f4ng gi\u1ea3m r\u1ea5t s\u00e2u, nhi\u1ec1u DN ch\u1ec9 c\u00f3 \u0111\u01a1n h\u00e0ng \u0111\u1ebfn h\u1ebft th\u00e1ng 3, th\u00e1ng 4. Trong khi m\u1ecdi n\u0103m, th\u1eddi \u0111i\u1ec3m n\u00e0y \u0111\u00e3 c\u00f3 \u0111\u01a1n h\u00e0ng l\u00e0m h\u1ebft th\u00e1ng 6 ho\u1eb7c h\u1ebft n\u0103m.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c chuy\u00ean gia d\u1ef1 b\u00e1o t\u00ecnh h\u00ecnh kinh t\u1ebf, th\u1ecb tr\u01b0\u1eddng kh\u00f3 kh\u0103n c\u00f2n k\u00e9o d\u00e0i \u0111\u1ebfn h\u1ebft n\u0103m 2023. T\u1ed5ng c\u1ea7u th\u1ebf gi\u1edbi ti\u1ebfp t\u1ee5c gi\u1ea3m, c\u1ea7u \u1edf m\u1ee9c th\u1ea5p v\u00e0 th\u1ea5p h\u01a1n t\u1ed5ng c\u1ea7u n\u0103m 2020 khi c\u00f3 d\u1ecbch Covid -19 (do c\u00f3 c\u1ea7u v\u1ec1 h\u00e0ng y t\u1ebf). Xu th\u1ebf gi\u1ea3m vi\u1ec7c l\u00e0m, gi\u1ea3m lao \u0111\u1ed9ng l\u00e0 t\u1ea5t y\u1ebfu trong th\u1eddi gian t\u1edbi. Trong qu\u00fd 2, t\u00ecnh h\u00ecnh \u0111\u01a1n h\u00e0ng c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng nh\u01b0ng ti\u1ebfp t\u1ee5c kh\u00f3 kh\u0103n v\u1ec1 \u0111\u01a1n gi\u00e1 khi \u00e1p l\u1ef1c chi ph\u00ed cao, bi\u00ean l\u1ee3i nhu\u1eadn c\u1ee7a DN ch\u01b0a \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n; d\u01b0 \u0111\u1ecba ph\u00e1t tri\u1ec3n ng\u00e0nh may ch\u1ec9 l\u00e0 \u0111\u01a1n h\u00e0ng nh\u1ecf, ph\u1ee9c t\u1ea1p. Ng\u00e0nh s\u1ee3i s\u1ebd c\u00f3 c\u1ea3i thi\u1ec7n h\u01a1n n\u1ebfu DN mua \u0111\u01b0\u1ee3c gi\u00e1 b\u00f4ng m\u1edbi, xu\u1ea5t kh\u1ea9u \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng ngo\u00e0i Trung Qu\u1ed1c\u2026<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/innovativehub.com.vn\/wp-content\/uploads\/2022\/10\/Xu-huong-kinh-doanh-nganh-may-mac-viet-nam-2022-1200x800.jpg\" alt=\"XU H\u01af\u1edaNG KINH DOANH NG\u00c0NH MAY M\u1eb6C VI\u1ec6T NAM 2022\" width=\"631\" height=\"421\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Thay \u0111\u1ed5i \u0111\u1ec3 ph\u00f9 h\u1ee3p xu h\u01b0\u1edbng ti\u00eau d\u00f9ng th\u1ebf gi\u1edbi<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kh\u00f4ng ch\u1ec9 kh\u00f3 kh\u0103n v\u1ec1 nhu c\u1ea7u s\u1ee5t gi\u1ea3m m\u00e0 Vi\u1ec7t Nam c\u00f2n ph\u1ea3i c\u1ea1nh tranh gay g\u1eaft v\u1edbi c\u00e1c c\u01b0\u1eddng qu\u1ed1c d\u1ec7t may kh\u00e1c nh\u01b0 Trung Qu\u1ed1c, Bangladesh, \u1ea4n \u0110\u1ed9, Indonesia, Pakistan, Th\u1ed5 Nh\u0129 K\u1ef3&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u1eb7c bi\u1ec7t, ng\u00e0nh may m\u1eb7c Bangladesh \u0111\u00e3 \u0111\u1ea9y Vi\u1ec7t Nam xu\u1ed1ng v\u1ecb tr\u00ed qu\u1ed1c gia th\u1ee9 3 xu\u1ea5t kh\u1ea9u h\u00e0ng d\u1ec7t may. N\u01b0\u1edbc n\u00e0y hi\u1ec7n c\u00f3 kho\u1ea3ng 4 ng\u00e0n nh\u00e0 m\u00e1y \u0111ang ho\u1ea1t \u0111\u1ed9ng, chi\u1ebfm g\u1ea7n 29% c\u1ee7a GDP, l\u00e0 ng\u00e0nh ch\u00ednh c\u1ee7a c\u00f4ng nghi\u1ec7p. \u0110i\u1ec1u quan tr\u1ecdng Bangladesh \u0111\u00e3 thay \u0111\u1ed5i nhanh ch\u00f3ng b\u1ed9 m\u1eb7t ng\u00e0nh <strong><a href=\"https:\/\/yp.vn\/nganh-nghe\/may-mac-va-phu-lieu-104\/may-mac-phu-lieu-594\/\">d\u1ec7t may ph\u1ee5 li\u1ec7u<\/a><\/strong> theo h\u01b0\u1edbng xanh h\u00f3a. C\u00f3 t\u1edbi 9 trong 10 nh\u00e0 m\u00e1y hi\u1ec7n \u0111\u1ea1i c\u1ee7a th\u1ebf gi\u1edbi hi\u1ec7n \u0111ang n\u1eb1m \u1edf \u0111\u00e2y v\u00e0 c\u00f3 kho\u1ea3ng 188 nh\u00e0 m\u00e1y c\u1ee7a Bangladesh \u0111\u00e3 \u0111\u1ea1t ch\u1ee9ng ch\u1ec9 Leed Platinium c\u1ee7a Hoa K\u1ef3. \u201cC\u00e2u chuy\u1ec7n xanh h\u00f3a c\u1ee7a Bangladesh c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t trong c\u00e1c l\u00fd do khi\u1ebfn c\u00e1c \u0111\u01a1n h\u00e0ng \u0111ang ch\u1ea3y v\u1ec1 \u0111\u00f3. Th\u1ecb ph\u1ea7n mi\u1ebfng b\u00e1nh t\u1ed5ng c\u1ea7u gi\u1ea3m, nh\u01b0ng \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh l\u1ea1i t\u0103ng l\u00ean\u201d, \u00f4ng V\u01b0\u01a1ng \u0110\u1ee9c Anh chia s\u1ebb.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.advisewise.com.vn\/wp-content\/uploads\/2020\/11\/gioi-thieu-ve-nganh-cong-nghe-may.jpg\" alt=\"C\u00f4ng ngh\u1ec7 may l\u00e0 g\u00ec? Ra tr\u01b0\u1eddng l\u00e0m vi\u1ec7c \u1edf \u0111\u00e2u? - AdvisewiseAdvisewise\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00e0i h\u1ecdc c\u1ee7a Bangladesh \u0111\u00f2i h\u1ecfi c\u00e1c DN ph\u1ea3i n\u1ed7 l\u1ef1c \u0111\u1ec3 t\u00e1i c\u1ea5u tr\u00fac l\u1ea1i, t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh s\u1ea3n xu\u1ea5t, ti\u1ebft ki\u1ec7m t\u1ed1i \u0111a chi ph\u00ed, tinh g\u1ecdn b\u1ed9 m\u00e1y b\u1eb1ng c\u00e1c c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i. V\u1edbi xu h\u01b0\u1edbng ti\u00eau d\u00f9ng c\u00f3 tr\u00e1ch nhi\u1ec7m c\u1ee7a th\u1ebf gi\u1edbi th\u00ec c\u00e1c nh\u00e3n h\u00e0ng l\u1edbn s\u1ebd ch\u00fa tr\u1ecdng h\u1ee3p t\u00e1c v\u1edbi nh\u1eefng \u0111\u01a1n v\u1ecb c\u00f3 ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, xanh h\u00f3a, qu\u1ea3n tr\u1ecb s\u1ed1, kinh t\u1ebf tu\u1ea7n ho\u00e0n&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u1ee9 tr\u01b0\u1edfng B\u1ed9 C\u00f4ng Th\u01b0\u01a1ng Phan Th\u1ecb Th\u1eafng nh\u1eadn \u0111\u1ecbnh d\u1ec7t may \u0111\u00e3 ch\u1ee9ng t\u1ecf vai tr\u00f2 quan tr\u1ecdng trong gi\u1ea3i quy\u1ebft vi\u1ec7c l\u00e0m, an sinh x\u00e3 h\u1ed9i, \u0111\u00f3ng g\u00f3p ngu\u1ed3n ngo\u1ea1i t\u1ec7 l\u1edbn cho \u0111\u1ea5t n\u01b0\u1edbc. \u0110\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng kh\u00f3 kh\u0103n, ng\u00e0nh n\u00e0y ph\u1ea3i c\u00f3 s\u1ef1 thay \u0111\u1ed5i. Do \u0111\u00f3, DN c\u1ea7n t\u00ecm c\u00e1ch ti\u1ebfp c\u1eadn v\u00e0 \u0111\u1ea7u t\u01b0 nh\u1eefng c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn, thi\u1ebft b\u1ecb hi\u1ec7n \u0111\u1ea1i. \u0110\u1ed3ng th\u1eddi th\u00fac \u0111\u1ea9y m\u1ed1i quan h\u1ec7 giao th\u01b0\u01a1ng, tham gia s\u00e2u r\u1ed9ng v\u00e0o chu\u1ed7i gi\u00e1 tr\u1ecb to\u00e0n c\u1ea7u, t\u0103ng d\u1ea7n t\u1ef7 l\u1ec7 n\u1ed9i \u0111\u1ecba ho\u00e1, ch\u1ee7 \u0111\u1ed9ng \u0111\u00e1p \u1ee9ng nhu c\u1ea7u \u0111a d\u1ea1ng c\u1ee7a kh\u00e1ch h\u00e0ng trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-text-align-right wp-block-paragraph\">Ngu\u1ed3n: dongnai.gov.vn<\/p>\n","protected":false},"excerpt":{"rendered":"<p>N\u0103m 2023, ng\u00e0nh d\u1ec7t may k\u1ef3 v\u1ecdng xu\u1ea5t kh\u1ea9u c\u00f3 th\u1ec3 thu v\u1ec1 48 t\u1ef7 USD. Tuy nhi\u00ean, m\u1ee5c ti\u00eau n\u00e0y \u0111ang g\u1eb7p nhi\u1ec1u th\u00e1ch th\u1ee9c, do t\u00ecnh h\u00ecnh kinh t\u1ebf th\u1ebf gi\u1edbi v\u1eabn b\u1ea5t \u1ed5n. Trong b\u1ed1i c\u1ea3nh kh\u00f3 kh\u0103n, ng\u00e0nh d\u1ec7t may ph\u1ee5 li\u1ec7u v\u1eeba n\u1ed7 l\u1ef1c \u0111\u1ec3 t\u00ecm ki\u1ebfm th\u00eam \u0111\u01a1n h\u00e0ng&#8230; <a class=\"view-article\" href=\"https:\/\/yp.vn\/nganh-det-may-phu-lieu-tim-cach-vuot-kho-de-phu-hop-xu-huong-tieu-dung\/\">Xem b\u00e0i vi\u1ebft<\/a><\/p>\n","protected":false},"author":8,"featured_media":7437380,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"footnotes":""},"categories":[3572],"tags":[],"class_list":["post-7437379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-may-mac-phu-lieu"],"acf":[],"_links":{"self":[{"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/posts\/7437379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/comments?post=7437379"}],"version-history":[{"count":0,"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/posts\/7437379\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/media\/7437380"}],"wp:attachment":[{"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/media?parent=7437379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/categories?post=7437379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yp.vn\/KmOMlj66m\/wp\/v2\/tags?post=7437379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}